Sentient Services
Interaction Design
Language analysis is a methodology that involves processing the large amount of textual information generated through research, reviews, content and customer interaction that usually goes unanalyzed and thus unused.
Our language analysis research gives clients a depth of understanding across all customer interactions that takes into account the use of such things as emotional vs. evaluative language. These insights allow businesses to then understand what is driving brand equity, product reviews and customer engagement, and then act upon them.